A signal. A living world.

The identity is red, black and white. Blue and pink belong to the broader experience, carrying the depth and warmth of the character.

Claw red

Recognition

#F70515

Black

Signature

#000000

White

Signature

#FFFFFF

Ocean

Links and focus

#145E85

Shell

Quiet support

#EAF1F5

Rose

Character warmth

#E5AAC8

Colour needs a role.

Recognition is not a status.

Keep the exact red for the logo. Use semantic tokens for text, focus, warnings and results. Pair status colour with words and icons. A red claw never means an action failed.

Keep orange inside the character’s natural shell pigment. It is not a fifth logo treatment or an extra accent in interface controls.

Canvas / primary text: #F8FAFA / #152127
Secondary text: #55636B
Readable brand text: #BF0615 on light surfaces
Error text: #B42334 on white
Dark canvas / text: #111A20 / #EDF3F5
Dark secondary text: #B0C0CA

Test the pair, not the swatch.

Contrast pair

A clear way forward.Text and its actual background.

15.68:1

Passes WCAG AA contrast for normal text.

WCAG 2.x sRGB relative luminance calculation. AA normal text needs 4.5:1; large text and relevant UI boundaries need 3:1. Contrast alone does not establish accessibility. W3C contrast guidance ↗